Charity fund-raising illustration & animation success
The illustrations we were commissioned to create as part of this campaign.
Unlocking a big impact with eye catching creative
Last week we got all excited when Ruth Davies, Digital and Communications Manager for Unlock sent us this message:
”I just wanted to drop you a line to let you know that we exceeded our fundraising target in the Big Give Christmas campaign – thanks again for all your team’s work on our lovely illustrations!”
As a team we’ve always believed that creativity has the power to enhance lives. And in recent years we’ve been fortunate enough to truly start realising that mission through our growing portfolio of creative work with many UK charities.
Big give makes a big difference
The crucial services that Unlock and many other UK charities provide can only be made possible by the generous fundraising and support of the public. Whilst there are many ways that charities raise funds, since 2007 The Big Give has raised more than £223m for charities around the world.
‘Big Give runs match funding campaigns for charities and special causes at key moments across the year. By connecting charities to funders (like philanthropists, foundations or corporates) and the public, we help them double their donations. And, in doing so, make an extraordinary difference to the world’s biggest challenges.’
Seriously good animation results
Unlock is an award-winning, independent, national charity whose mission is simple:
“to support & advocate for people with criminal records to be able to move on positively in their lives”
When Ruth approached us in Autumn 2022 about creating a series of illustrations and animations to attract and inspire donations as part of this campaign, we were really excited at the opportunity. That they’ve smashed their fund-raising target through a carefully planned and executed campaign strategy is incredible!
Fund-raising success & award nomination
To have been able to provide illustration and animations that helped them achieve this result is of course extremely fulfilling for our team. But that’s not all, Ruth told us
“Because we exceeded our target, we’re eligible to apply for an award from the Big Give.”
This kind of success is what drives us to find more and more opportunities to exercise our creativity in ways that will continue to inspire positive change. We wish Unlock all the luck in the world with their award submission - we’ve got everything crossed for you!!
Do you want to achieve these kind of results too?
Click on the button below and see how we can help you with your next creative project!
And if you liked this blog then please share it with your charity and marketing contacts and tell them to follow @itsmajestical to be kept up to date with more animation success.
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